Iran & InStyle - Why Polls Matter to Rebagz Handbags
June 17th, 2009
I admit - it’s a reach. But I had to find some common theme for this blog so I could gush about our appearance in the July issue of InStyle magazine and talk about the post-election situation in Iran, because it’s vital that we pay attention to it. In addition to the polls that enter into both stories, there’s also the female element, as you’ll see.
InStyle
First, a shameless plug. On page 20 of InStyle’s next issue you’ll discover that Rebagz Large Tie Tote won their poll about which eco-tote their readers would rather wear. We got 57% of the vote (thanks to many of you!), which was 30% ahead of our nearest competitor. So, for very selfish reasons, that poll really mattered to us. It also shows how much the mainstream media has caught onto the eco-trend, as have their readers, because more than 2000 of InStyle’s readers - who are female, by and large, took the time to log on to their website and vote. One of the reasons I think women respond to our handbags and our company so much is that Half the Sky Designs LLC is woman-owned and run, plus our work benefits so many women over in the Philippines. Given that all our bags are made under fair trade conditions, those women earn a decent wage and go to work in places that are pleasant instead of dungeon-like. This is important to us, and we think it’s important to our customers too. If you’d like to see me explain how our eco-chic Rebagz are made, check out our video on YouTube.
Iran
Watching the news about those powerful protests in Iran reminds me of my days doing human rights work in Mexico in the mid-90’s, following the Zapatista rebellion. It was all about creating a stronger democracy in Mexico and in many ways it succeeded because, though they’re imperfect, the elections in Mexico are cleaner than they were and the indigenous communities have a substantially stronger voice. But it took time, and there was a great deal of frustration we all had to endure. What was so extraordinary then in Mexico and now in Iran is the power and involvement of women in the movements. The pre-election polls showed the challenger Moussavi lead by a substantial margin in Iran, and much of his support came from women. He’s the first Iranian politician to campaign openly with his wife at his side and to discuss the rights of women in their closed Muslim society. When you look at footage of the protests, you’ll see many women there in the streets, demanding a recount. If you go on Twitter and check out the subject #iran, the posts just keep streaming by. People are just aching to make a difference. Check out these photos of a recent Iran protest to see what I mean. This can go one of two ways: transformation comes about, or the protests go the way of Tiananmen Square - this month marks the 20th anniversary of that massacre, by the way. Let’s hope it doesn’t happen again.
XOXO Marty


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